2007 MAC Michiana ADDY Award Media Release: Follow Up

Here is a simple list and press release for the winners of the 2007 MAC Michiana ADDY Awards. This was sent to the South Bend Tribune, Elkhart Truth and Michiana Shopper.

Media Release 

For Release January 16, 8 p.m.

Contact:  Christopher A. Sallak Vice President of ADDYs

574-284-4625    csallak@yahoo.com        www.macmichiana.org 

Ad Club Presents 2007 ADDY Awards  SOUTH BEND, Ind. –  The Marketing and Advertising Club of Michiana (MAC Michiana) presented its 2007 ADDY Awards for advertising creative excellence Friday night at theMarie P. DeBartolo Center for the Performing Arts, with more than 160 members of the local advertising and marketing community in attendance.Conducted annually by the American Advertising Federation, the ADDY Awards represent the advertising industry’s largest and most representative competition for creative excellence.

Best of Show for print advertising went to Todd Allen Design, for its Renegade product brochure. Martin’s Super Markets won the Best of Show for electronic advertising for the Want It Fast/Want It All/Meat To Eat television advertising campaign.In the student category, Ellen Needham Imbur of Ivy Tech Community College South Bend received the Best of Show Student Print award.

Todd Allen Design received the most awards — a total of eight trophies. This includes two Gold ADDYs for client Dansr and one for Kibbi LLC, and Silver ADDYs for clients Big C Lumber, Crown Audio, Inc., Explore Media, and two for Goshen Health System.

Richard Harrison Bailey/The Agency received four awards, including Gold ADDYs for Warner Pacific College and Nick Bailey and Lauren Swihart, plus Silver ADDYs for clients University of Illinois and Warner Pacific College.Whirlpool received three awards, including two Gold ADDYS for Whirlpool and Gladiator product brochures. The agency was also awarded a Silver ADDY for its Maytag Epic Tradeshow brochure.

Fish Marketing Inc. won two ADDYS, a Gold and a Silver ADDY, both for their work on for work on behalf of Hacienda Mexican restaurants.Pathfinders won two Silver ADDYs, for their clients Supreme Corporation and Global Access Point.

Burkhart Advertising also won a Gold and a Silver ADDY, for their self promotional work and work with Value Center Big & Tall Outlet, respectively.Other winners were Grass Roots Media, Fish Marketing, TaigMarks, Inc., and Phisz Designs, Inc., each winning one award each.

Student ADDYS were awarded to Ivy Tech South Bend students Raymond Johnson, Scott Boehner, Axel Hernandez and Ellen Needham Imbur.

Judges for the ADDY contest were Bill McDonald, creative director, One Alliance Communications, Lexington, Ky.; Toni Bloom, visual communication assistant professor, Gateway Community and Technical College, Cincinnati, Ohio; and Clark Most, freelance art director, Midland, Mich.

A local affiliate of the American Advertising Federation, MAC Michiana promotes and protects the well-being and advertising through a number of programs including the ADDY contest and monthly luncheons featuring leaders of the advertising and marketing industry. 

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